Download Icon Free PDF Books - Free PDF

Download Icon Free PDF Books

Board and Bench Publishing

English - 284 pages - ISBN-10: 1891267302 - ISBN-13: 9781891267307

5/5 by 66 votes


The wine label is a powerful icon of modern civilization; it is a precious object of art that symbolizes and disseminates the cultural and spiritual values of the land where the wine is grown. Wine label design has undergone a renaissance where art meets marketing in the most powerful way, penetrating the subconscious, and using the power of suggestion to imply flavor and quality. Jeffrey Caldewey and Chuck House are acknowledged masters of the new designs and they have created designs for some of the world's most sought after wines and this book is a collection of their most important works. Beginning with a short treatise on some of the philosophical aspects of modern iconography, this book documents 100 wine labels and bottle designs with complete descriptions of the genesis and thought behind each design concept. This book will become a classic in package design and essential for wine marketers and those who collect label art.

468x60

Reviews

64x64

John Thompson

Could not let the book down Sure not a literary master piece, but as one of the reviewers stated, it will keep you turning the pages.

Ben Tremblay

Nice It has a nice story about how to always let go the past and fall in love.

Kelly Tremblay

Incredible This book took over my life and I could not put it down.

300x250

Recent Books

Changing Course
Changing Course
Peter D. Eckel
Most American colleges and universities face difficult choices about how they will meet new demands in an environment of fiscal constraints. For...
Natural Companions
Natural Companions
Ken Druse
In Natural Companions, acclaimed garden writer Ken Druse presents recipes for perfect plant pairings using diverse species that look great together...
Il Grande Libro Dei Sogni
Il Grande Libro Dei Sogni
Artemidoro
Questo libro, redatto e riunito in base alle antiche fonti tratte dai libri dei sogni (Oneirocritica) di Artemidoro Daldiano e di Ahmet F. Serim,...
Ancient Rome as a Museum
Ancient Rome as a Museum
Steven Rutledge
In antiquity, Rome represented one of the world's great cultural capitals. The city constituted a collective repository for various commemoratives,...
Beginner's Guide to Cake Decorating
Beginner's Guide to Cake Decorating
Merehurst Editors
Even those who have never baked and decorated a cake before in their lives will be able to make beautiful cakes with the help of Beginner's Guide to...
Tonathenethenathlon
Tonathenethenathlon
Jenifer Neils
This attractive book presents a general introduction to the Greater Panathenaia, the week-long religious and civic festival held at Athens every four...
Industrial Microwave Heating
Industrial Microwave Heating
A. C. Metaxas
This book offers a broad coverage of the theory and practice of industrial microwave heating.
A Textbook of Estimating , Costing & Accounts ( Civil)
A Textbook of Estimating , Costing & Accounts ( Civil)
R.C.Kohli
The book is written in simples language and self explanatory, reflects the image of the author's long experience in field and teaching as well....
Routledge Diccionario Técnico Inglés
Routledge Diccionario Técnico Inglés
Routledge
This volume consists of some 115,000 headwords in both Spanish and English, including 3,000 abbreviations. Terms are drawn from the whole range of...
Hard Core
Hard Core
Linda Williams
In this unprecedented and brilliant study, Linda Williams moves beyond the impasse of anti-porn/anti-censorship position-taking to analyze what...